12/6/14

PASSONI by Francesca Passoni

My co-worker at Leo Burnett, Francesca Passoni launched a rad fashion kickstarter for her company PASSONI. They make bespoke tailored shirts for the "sophisticated tomboy" all hand made in Italy. I caught up with her on the street last week sporting one of her unique designs.


There are tons of lovely rewards for backing at all levels. My favorite though is the gift for backing the project for just $30. You get an adorable little neck kerchief known as a "STROZZINO" in Italian, which of course sounds a million times cooler.


This is a photo of the artisanal tailor shop in Lodi Italy, just outside of Milan where the PASSONI line will be crafted. So beautiful.

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